Printing with purpose: DrukwerkMAX x Treebytree
What happens when a print company with a green heart meets a restoration platform that plugs straight into your checkout flow? You get a collaboration that adds roots to every order!
This is the story of DrukwerkMAX and Treebytree. DrukwerkMAX’s focus on beautiful and personalised gifts, and ours on lasting ecosystem restoration. Together, we have made it simple for every customer to take part in something bigger.
A green heart that shows up in print
“We have a green heart, even though our logo is blue ;)” — that’s how the DrukwerkMAX team put it when asked about their approach to sustainability.
In the print world, green options can be hard to find. Aside from recycled paper or the occasional carbon offset, the industry still leans towards the conventional. DrukwerkMAX wanted to change that. They were looking for something honest. Something simple. Something customers would feel good about.
That’s how they found Treebytree.
One click, one tree. That’s the feature.
With help from our API, DrukwerkMAX added a digital tree gift directly into their checkout flow.
Here’s how it works:
- A tree shows up in the shop as a product
- Our API suggests it at the right moment during checkout
- With one click, it’s added to the shopping cart
- The order through DrukwerkMAX is automatically placed through the API connection
No detours. No clunky forms. Just one small step with real impact.
That digital tree gift is linked to a tree already growing in a degraded landscape. Instead of planting something new, we focus on helping existing trees recover. Local farmers collaborate with us to bring back tree health, biodiversity and life to the land around it.
Gifting that makes sense
DrukwerkMAX didn’t stop at the webshop. They have also made Treebytree trees available in their sustainable gifting catalogue.
Clients can send a tree as a relationship gift, a small, meaningful gesture that shows up well beyond the print job. It fits naturally within DrukwerkMAX’s business-to-business focus, and adds something extra to the kind of care they already put into their products.
“A Treebytree tree is a perfect option for relationship gifts. And the follow-up after purchase is something we really value.”
The forest ranger effect
When the feature first launched, it took a little time for customers to discover it. But since then, it’s started to take off. Some customers now add a tree to every order. One client has already gifted over 130 trees.
The DrukwerkMAX team even nicknamed him their “Forest Ranger”!
It might sound small, but that kind of enthusiasm is what this work is all about. When restoration is easy to join, people come back to it again and again.
“We wanted to offer something simple and real that our customers could understand and support. Adding a tree to your order is a small gesture, but it’s one people can feel good about.“
Why Treebytree stood out
Before teaming up with us, DrukwerkMAX explored a range of sustainable suppliers and options. But they were looking for more than a label. They wanted something they could connect with. Something that delivered real, lasting value.
“The way Treebytree makes the world greener is different and more lasting than simply restoring or planting saplings. The work involves local people who get a good job and become ambassadors for the trees. Communication was smooth, the setup went easily, and it’s still one of our favourite features in the webshop.”
— Ferre Brundel, Account Manager, DrukwerkMAX
Growing something worth printing
This partnership shows what’s possible when purpose and technology align. With just a few small changes to the webshop, DrukwerkMAX opened the door for everyday restoration. Their clients now have the option to act for nature with every order. And more and more of them are doing just that.
Whether you’re printing corporate materials or gifting something meaningful, let your order grow roots.
We invite more companies to follow DrukwerkMAX’s lead and bring restoration into the everyday.
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